Serving the Roselle Community One Backpack at a Time

Roselle came together on August 29 at Bud Simmons Park for the Annual Back to School Book Bag and Supplies Giveaway. Long lines of families and children arrived to receive new backpacks and school supplies, united by a shared commitment to preparing young people for the school year ahead.

Members of the Roselle Fire Department grilled hot dogs and hamburgers for residents, creating a festival atmosphere where neighbors connected while supporting the cause. First Lady Kim Shaw worked hands-on with community leaders, packing school supplies into backpacks for students from preschool through 12th grade. Her direct participation sent a message that city leadership cares about equitable access to school readiness.

Mayor Donald Shaw welcomed the crowd and announced a new "Safe Return to School Initiative," which will implement new safety measures including new road markings, new signs, and speed bumps in the coming months. "Safe to school, safe at home, and safe coming home from school. That is our goal, that is our mission," Mayor Shaw stated. The initiative reflects a city-wide commitment to protecting students beyond the classroom—on the roads they travel daily.

Municipal Manager Denise Wilkerson and Assemblywoman Annette Quijano also spoke at the event. Assemblywoman Quijano donated notebooks and folders for students and expressed support for the mayor's initiative. "There is nothing more important than our children," she said, addressing the crowd in both English and Spanish, honoring Roselle's diverse community.

Community organizations brought expertise and resources to the event. Prevention Links, which promotes healthy communities through education and family strengthening, participated directly. Representative Yiriana Guerra distributed first aid kits, pencil cases, drawstring bags, and yo-yos to residents. The Union County Office of Health Management offered resources on oral and dental care, diabetes, and asthma management, and provided blood pressure and blood glucose screenings—addressing the whole health picture for returning students. Roselle Police Lieutenant Eric McGrath, representing the Community Policing Unit, distributed handouts on medical emergencies and safety information, connecting public safety with the school community.

Union County Life covers Roselle community events, school initiatives, and civic programs. Find more Roselle events, businesses, and local news on Union County Life.

FAQ

Q: What is Roselle's Back to School Book Bag and Supplies Giveaway?
A: The Annual Back to School Book Bag and Supplies Giveaway is a community event where families receive new backpacks and school supplies for students from preschool through 12th grade. The 2026 event took place on August 29 at Bud Simmons Park.

Q: What is the Safe Return to School Initiative?
A: Mayor Shaw announced the new Safe Return to School Initiative at the August 29 event. The initiative will implement new road markings, new signs, and speed bumps in coming months to improve safety for students traveling to and from school.

Q: What community organizations participated in the Back to School event?
A: Prevention Links, the Union County Office of Health Management, and the Roselle Police Community Policing Unit all participated. They distributed supplies, health resources, and safety information to families.

Q: What resources did the Union County Office of Health Management provide?
A: The office offered resources on oral and dental care, diabetes management, and asthma management. They also provided blood pressure and blood glucose screenings to attendees.

Q: Who organized and participated in the Back to School event?
A: Mayor Donald Shaw and First Lady Kim Shaw, Municipal Manager Denise Wilkerson, Assemblywoman Annette Quijano, and the Roselle Fire Department all participated. The Roselle Fire Department provided food, and city officials and volunteers packed backpacks with supplies.

Q: Where can I find more information about Roselle community events?
A: Contact the City of Roselle or visit the mayor's office at (732) 298-7600. Union County Life covers Roselle community events, school initiatives, and civic programs.